Getting Prospects to ID Themselves
When prospects are interested in your homes and takes the time to complete an information request form, they have begun to establish a relationship with you.
Most companies respond to prospects with a “thank you” web page that appears after the prospect has submitted an information request form. However, the “thank you” page is an ideal opportunity to continue the relationship-building by offering the prospect the ability to learn more about themselves, their personalities, and a list of features their personality type wants in a new home. This knowledge empowers them to make decisions quicker and easier, but is also a douse of good will for you.
By clicking into the PersonalityID assessment, prospects take only two minutes to answer 24 simple questions about themselves. The results are immediately emailed to them.
While the prospect receives their results, you receive a different report.
Your report:
- Identifies and describes the prospect’s personality
- Provides proven sales tips for communicating more effectively and closing the sale
- Provides instructions for the most compelling follow up programs
- Provides an amazing list of specific features this personality looks for in a new home
- Features you absolutely must highlight in your sales presentation
With this information, your closing ratios are practically guaranteed to double!
